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	<title>Comments on: How To Make Your Testimonials More Believable</title>
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	<description>Information Marketing Business Blog</description>
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		<title>By: 3 Simple Steps To Success In Information Marketing</title>
		<link>http://homebasedbusinessadviser.com/2009/05/how-to-make-your-testimonials-more-believable/comment-page-1/#comment-232</link>
		<dc:creator>3 Simple Steps To Success In Information Marketing</dc:creator>
		<pubDate>Tue, 16 Jun 2009 02:07:57 +0000</pubDate>
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		<description>[...] Customer testimonials are also a great way to tell &#8220;would be&#8221; buyers that your product or service is exactly what you say it is. Satisfied customers are one of your best options, but don&#8217;t use testimonials carelessly. Provide clear and specific testimonials, and include as much about the customer as you possible can, in order to lend credence to the testimony. If you can get a video testimonial then this is even better. [...]</description>
		<content:encoded><![CDATA[<p>[...] Customer testimonials are also a great way to tell &#8220;would be&#8221; buyers that your product or service is exactly what you say it is. Satisfied customers are one of your best options, but don&#8217;t use testimonials carelessly. Provide clear and specific testimonials, and include as much about the customer as you possible can, in order to lend credence to the testimony. If you can get a video testimonial then this is even better. [...]</p>
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