The Hidden Value Internet Marketing Strategy
This is a variation of the common added bonus strategy. The sales letter will include something along the lines of “You get an extra $________ in bonuses…” The amount is not filled in when using this internet marketing strategy. The idea is to let your prospects know that the total value of your bonus products is a mystery. In order for them to find out the actual value of all the bonuses, they will have to purchase the product. Tell them that once the product is purchased you will reveal the value of the bonuses and they will be elated at what they have received.
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